Juice as Status Symbol

WSJ’s Katherine Rosman reports that certain juice bottles have become status symbols, mostly because of what they cost—as much as $10 and sometimes more, depending on where you go. Some people are willing to make the tradeoff of buying cold pressed juices instead of making their own. Says a health-and-wellness trainer: “I know it’s expensive but I would rather have a juice than get my nails done.”

The One Where Logan and Mike Jump on the Juice Bandwagon

Logan: So Mike. We just paid $9 each for cups of green juice, because Edith and Brian told us to.