The Costs Of Changing My Name, Revised And Updated

So much of my identity is tied up in how people find and see me online. But who is Kate Landon online?

Future Marketers May Try to Capitalize on Our Initials

How hard could it be to send out custom email campaigns designed to attract prospects with the same initials or names as your cause? These prospects are, after all, psychologically predisposed to give you money.

What’s in a Name? Oh, Only Your Success in Life

Blame the Patriarchy For Your Lack of Social Mobility