Meet Entrepreneur Barbie

Mattel’s newest Barbie is an entrepreneur. An entrepreneur of what, exactly? Who knows, but check out her cute little iPad!

After pursuing over 150 careers, Mattel announced at Toy Fair this week that Barbie would be starting her own company. The mystery-startup-running go-getter is dressed in a neon-pink dress with black heels and a black belt, and comes with her own smartphone and tablet.